Based on one of the greatest video game series of all time, Fallout is the story of haves and have-nots in a world in which there’s almost nothing left to have. 200 years after the apocalypse, the gentle denizens of luxury fallout shelters are forced to return to the irradiated hellscape their ancestors left behind — and are shocked to discover an incredibly complex, gleefully weird and highly violent universe waiting for them. From executive producers Jonathan Nolan and Lisa Joy, the creators of Westworld, starring Ella Purnell, Aaron Moten, Walton Goggins and more. All episodes arrive April 11 on Prime Video.
Is there a reason why movies/series are still posting 1080p trailers? After spending so many millions, is a 4k trailer really that expensive to render?
Yes, it is much more expensive, and they have to be further along in production. 99% of viewers are not watching youtube trailers in 4k. Even the people who have 4k televisions are watching this on their phones, tablets, and computer screens.
The trailer was released today and all episodes come out in April 11th. That’s in barely over a month from now so I don’t know why being “further along in production” is relevant in this case.
Also, 99%? Where did you get that number from? Not to mention that resolutions higher than 1080p are common in all of the device categories you mentioned.
On top of all this, youtube uses a shittier codec if you upload in 1080p so that’s (at least in part) why the image quality in this trailer is noticeably bad.
To make what was shaping up to be a way too long answer, very short: that figure is exaggerated but their point still stands. People with a 4k capable device, and internet access that allows streaming 4k, are very, very far from representing the majority of people with an internet access. I’d argue they’re even very far from the majority in “rich” countries