LAST WEEK, News Corp’s newspapers The Daily Telegraph, Herald Sun, The Courier Mail and The Adelaide Advertiser caused controversy by publishing front page “exclusives” and “special reports” alleging that more gas is needed to avoid electricity blackouts in the future.

If readers turned the page and read the fine print, they would learn that this so-called “news” was actually not news. It was an advertorial (a fancy word for an advertisement), paid for by – you guessed it – the fossil fuel industry.